There has never been a more exciting time to be a retailer. The Internet has knocked down every barrier and made it possible to sell to people around the globe. However, these exciting new horizons come with some very daunting security challenges. Hackers have declared that it is open season as far as targeting retailers in concerned.
Cyber criminals see retailers as attractive targets because they are eager to get their hands on credit card information. High-profile retailers like Eddie Bauer and Target have both been victims of sophisticated hackers in recent times. However, high-profile companies aren’t the only ones at risk. Even smaller retailers are routinely targeted by hackers. Publicly reported breaches are only the tip of the iceberg when it comes to the risks that exist today.
What Retailers Need to Do to Prevent Security Breaches?
The stakes have become far too high for retailers to rely on the standard security practices that they’ve been coasting by with for the past decade. While standard security methods are still necessary, they should only be viewed as the first step of a comprehensive defense strategy and security program. Most companies aren’t doing enough to prevent cyber attacks. A truly effective strategy can’t be put together until a thorough vulnerability assessment has been conducted. It is important to have this assessment done by a third-party cyber security firm, as it can be extremely difficult for an in-house IT team to conduct tests at the same breadth and scope of a skilled white-hat hacking team.
An outside firm will come to the situation with fresh eyes and cutting-edge skills. A firm like Redspin has a team of security engineers that will mimic a real-time network attack, but in a controlled environment. This attack will expose vulnerabilities and demonstrate how a network would react in the event that malicious hackers launched a real digital assault. They then compile their vulnerability findings and provide an actionable report with prioritized remediation steps so that retailers can tighten their network security to prevent a real attack in the future.
Why Enterprises Fail at Network Security?
Far too many enterprises fail at creating an effective plan for network security because they aren’t able to anticipate the moves and motives of hackers. Many IT security officers have a false sense of security regarding how effective firewalls and automated security scans are. The truth is that these measures simply don’t go far enough when it comes to keeping hackers out. Enterprises need IT security services that cover penetration testing. The thing that makes penetration testing so dynamic is that it brings a human element into the picture.
A team of engineers can maneuver through a network in ways that automated security software simply can’t. Penetration testing can be that final piece that creates a strong defense. The information learned during a controlled attack gives an enterprise a raw and truthful picture of exactly how network security measures would hold up in the event of a genuine attack. A plan can then be made to protect an enterprise against breaches and data loss. The bottom line is that an enterprise needs to take security seriously if it is going to participate in the exciting global marketplace that’s out there today. Part of building a reputable brand is taking measures to protect the private information of customers. One hack or breach is all it takes to ruin the reputation of a new brand.